Plan, Capture, Activate, Measure

We understand the importance of engaging and visually striking content in the digital age. That's why we have developed a streamlined process that covers everything from planning to measuring the impact of photos and videos for medical practices. Our comprehensive media packages provide an end-to-end solution that ensures your practice stands out in a crowded marketplace.

What’s Included?

DSO Practices

  • 3 Site Visits/year + One photoshoot/year

  • Tailored video content plan for each office

  • Videos delivered throughout the entire year

  • Activation plan for each office

  • Measurement for KPI’s at the end of every month

  • Pricing break after 4 offices

$1250/month per office

Single Office Practices

$1250/month

  • 2 Site Visits/year both photo and video

  • Tailored content plan office

  • Photos and videos delivered throughout the entire year

  • Activation plan for content

  • Measurement for KPI’s at the end of every month

FAQs

Why do I need consistent content?

Photos and videos are not the magic bullet for driving conversions and growing your practice… consistently publishing them with new and unique messages is the closest thing to a magic marketing bullet. Practices that are looking to grow, retain patients, establish themselves as subject matter experts and convert on higher end procedures need to consistently produce content to stay relevant in the digital world.

What does Plan, Capture, Activate and Measure mean?

We use this system to create the best content possible. We plan out what a specific office needs to get the best results with their input, we then make site visits throughout the year to capture the content needed. After capturing we activate on predetermined social media and traditional media channels. We then measure the impressions, KPI’s and results of that content.

What are some of the activation channels used?

We’ve found the best results on instagram (Meta), YouTube, Google and more traditional methods like email marketing and various digital ads.

How disruptive is this to my office?

Minimal. We’ve been capturing medical practices for years and we know how to maximize our time on site with key team members at minimal disruption time to the entire office.

I work with a DSO and we have multiple offices, is it possible to capture all of them?

Yes. We have a content plan specifically tailored to multi-office DSO practices. We even offer price breaks for practices of 4 offices or more. We schedule our on site capture visits to hit each office for an entire day during the span of usually a week.

Plan, Capture, Activate & Measure